Business Details
50+ Years
experience
Emergency
services
Trusted Roofing & Exterior Services in Portage, WI
South Central Wisconsin Roofing has been a trusted name in exterior home improvement since 1971. Our family-owned business takes pride in serving Portage, Madison, Baraboo, Wisconsin Dells, and surrounding communities with a commitment to quality craftsmanship and community values. Our team of experienced professionals prioritizes honest communication, using premium materials and proven techniques to deliver durable roofing, siding, and gutter solutions. We emphasize transparency in all dealings, providing detailed estimates and clear explanations without high-pressure sales tactics. With decades of combined experience, our long-tenured crew ensures efficient installations, often completing residential roofs in a single day while maintaining meticulous cleanup standards.Our reputation for reliability is reflected in our A+ ratings and numerous customer testimonials praising our skilled workmanship and exceptional service. We maintain full licensing and insurance to protect both our clients and our team. Our partnerships with industry leaders like Owens Corning and Mule-Hide provide additional assurance of material quality and workmanship standards. We specialize in both residential and commercial projects, addressing everything from routine maintenance to emergency storm damage repairs. Our dedication to community extends beyond our work, as we strive to enhance the beauty and value of local properties while maintaining the trust our neighbors have placed in us for generations.
Services
Residential Roofing
Commercial Roofing
Roof Repairs
Siding Installation
Gutter Systems
Storm Damage Repair
Insulation Services
Roof Coatings
Details
- Year established: 1971
Highlights and features
- We've protected Wisconsin homes since 1971 with expert craftsmanship
- Our experienced crews complete most residential roofs in one day
- We provide detailed, no-obligation free estimates with clear explanations
- We maintain A+ ratings across multiple review platforms
- Our spotless cleanup standards leave properties better than found
Associations and certifications
- Owens Corning Preferred Contractor
- Mule-Hide Certified
What people say
Excellent workmanship
Completed in 5 hours
Spotless cleanup
Professional communication
Competitive pricing
Services
Residential Roofing
We specialize in asphalt shingle replacement, flat roof systems, and roof repairs for residential properties. Our experienced team uses premium materials and proper installation techniques to ensure long-lasting protection. Most residential projects complete in a single day with minimal disruption to homeowners.
Commercial Roofing
Our commercial roofing services include EPDM/TPO/PVC membrane installations, flat roof repairs, and maintenance plans for business properties. We offer durable solutions with proper ventilation and flashing to protect commercial structures while minimizing operational disruption during installation.
Storm Damage Repair
We provide prompt response for hail, wind, and storm-related roof damage. Our services include emergency tarping, leak repairs, and insurance claim assistance. Our certified technicians conduct thorough inspections to identify hidden damage and restore roofs to optimal condition.
Gutter Systems
We install seamless K-style gutter systems with protective guards designed for Wisconsin's weather conditions. Our precision-fitted gutters prevent water damage while requiring minimal maintenance. We ensure proper sizing and slope for optimal drainage performance.
Siding Installation
We offer durable, low-maintenance siding options that enhance curb appeal and energy efficiency. Our installation process ensures proper insulation and weather protection while improving property aesthetics. We work with various materials to match different architectural styles.
People
Eric Armenta
President
With decades of leadership experience, Eric Armenta oversees operations at South Central Wisconsin Roofing. He ensures every project meets quality standards while maintaining the company's founding values of honesty and community service.
Glen Luther
Project Consultant
Glen Luther provides expert consultation for roofing projects, offering clear explanations and tailored solutions. His customer-focused approach and attention to detail have earned consistent client satisfaction across numerous successful installations.
Theresa Dolfen
Office Manager
Theresa Dolfen manages office operations with organizational expertise, ensuring smooth communication between clients and field teams. Her administrative leadership contributes to the company's reputation for reliable service coordination.
Todd Strook
Repairs Technician
Todd Strook specializes in roof repair solutions, combining technical skill with practical problem-solving. His hands-on experience ensures effective fixes for various roofing issues while maintaining safety and quality standards.
Mike Solterman
Project Consultant
Mike Solterman provides expert project consultation, drawing from extensive field experience. His on-site presence during installations ensures quality control while addressing client needs throughout the project lifecycle.
Questions
What areas do you service?
We serve Portage, Madison, Baraboo, Wisconsin Dells, and surrounding communities in Columbia, Dane, and Sauk Counties.
Do you offer emergency roofing services?
Yes, we provide 24/7 emergency response for storm damage including tarping, leak repairs, and insurance claim assistance.
How long does a typical roof replacement take?
Most residential roof replacements complete in one day with our experienced crews, weather permitting.
Are your estimates free?
Yes, we provide detailed, no-obligation free estimates with clear explanations of all work and materials involved.
What roofing materials do you use?
We use premium materials including Owens Corning shingles, Mule-Hide commercial systems, and specialized protective coatings.
Are you licensed and insured?
Yes, we maintain full licensing and insurance as required by Wisconsin for roofing contractors.
